#Brilliance fine jewelry how to#

This bring us to another problem with Brilliance. We feel it’s disingenuous to include very good cuts in the search results when customers are clearly trying to filter out everything except excellent cut diamonds. Because of this, they decided to include some GIA graded very good cuts in their search tools “excellent” cut grade level. Now, Brilliance would probably claim that they have no choice but to list their diamonds this way, because they’re forced to standardize cut grades across the five different labs they use. If it’s graded as having a very good cut, it isn’t.

If a diamond is graded by the GIA as having an excellent cut, it’s an excellent cut diamond. You can see that they have depth percentages way outside the acceptable range, or they have polish/symmetry grades that would automatically disqualify them from receiving an excellent cut grade from the GIA.Īs we’ve covered before, the GIA is the gold standard in diamond grading. Of the 29 diamonds listed, 17 are definitely not excellent cut (circled). It appeared that a very large percentage of the excellent cuts on their site are not actually excellent cuts. Brilliance was hiding the copy of the certificate for many of the diamonds, so it’s hard to say exactly how many of them are incorrect. Just to simplify things, I was trying to filter for excellent cuts. But are they really? Their inaccuracies on their feeds make it very difficult to tell. Problematic Searchesīrilliance loves to make it seem like they are so much cheaper than everyone else. Let’s start with their search feature, which often returns inaccurate information that makes it hard to find diamonds of acceptable quality. I’ve listed these issues below, along with more information on why buying from isn’t recommended. These range from the numerous inaccuracies in their diamond information (as documented below) to issues such as unreliable delivery, which is obviously a huge problem if you’re ordering a diamond engagement ring shortly before you want to propose. We don’t recommend buying a diamond from for several reasons. Why We Do Not Recommend Buying a Diamond From This lets them work on cheaper margins, but means that they can’t guarantee a ship date or even immediately confirm if the diamond is available. How does it work? It seems that they have diamonds listed from generic industry feeds. What this means is that the diamonds listed on their site are not necessarily available. Unlike James Allen and Blue Nile, it seems that Brilliance does not have the same exclusivity contracts and direct feeds for the diamonds. Because I don’t know much about the history or people, I will dive right into the their products and service. There is very little known about Brilliance. Ask your diamond purchase question here.

Packaging, Returns/Refunds, Warranty and Delivery.

Why We Do Not Recommend Buying a Diamond From.

How Much To Spend on an Engagement Ring.

#Brilliance fine jewelry how to#

How to Sell your Gold & Gold Jewelry for Cash.We get commissions for purchases made from our affiliates through links in this article.